Beyonce Inspires an Australian Skyscraper


Melbourne-based architecture firm Elenberg Fraser recently announced building plans for the new Premier Tower in Melbourne, Australia.  The skyscraper features a series of curvilinear forms that respond to data constraints surrounding the location’s climate and wind limitations, forming a vertical cantilever shape. The structurally sound curvaceous form also resembles an aesthetic put forth by a more familiar source: Queen B.


According to the firm’s website, the building intends to pay homage to the silhouettes of dancing bodies in the singer’s music video, “Ghost.” The song is from Beyonce’s self-titled fifth studio album, in which she laments her boredom with record labels and the failure of taking risks in the music industry. The building’s design utilizes computer-aided construction to emulate the forms of billowing fabric found in the music video. The firm used parametric modeling techniques to redistribute the building’s mass in order to create this undulating shape.

The 68-story building was approved by planning officials in May and will be located at the west end of Melbourne’s design-centric business district. The tower will house retail space, as well as apartments and a hotel.

Grounded in technology, the design offers “the best results in terms of structural dispersion, frequency oscillation and wind requirements” in addition to the building’s shapely structure. What remains to be seen is if the latest addition to Melbourne’s skyline will become an architectural icon in its unlikely relation to music’s reigning monarch.

Here’s “Ghost”. See if you spy the uncanny resemblance between body and building.